| Criterion |
Description |
Points |
| Graphic Content |
Does the use of graphics enhance the overall appeal of the ad? |
0-2 |
| Textual Content |
Does the use of text enhance the overall appeal of the ad? What is the purpose of having the text on the advertisement? |
0-2 |
| Clarity |
Does the ad communicate information about the corresponding game to a specific audience? |
0-2 |
| Quality |
Is the ad aesthetically pleasing? Does the ad look like time was spent on the production? |
0-2 |
| Effectiveness |
Does the ad make the user want to play/buy the game? Effectiveness of design elements should be cohesive. |
0-2 |
Total: ___/10 |
|