Course Book

Syllabus

Course Information:

Title: Writing and Technology
Number: ENG 314-001
Location: MO 204
Time: MWF 1:00-1:50
Instructor: Jeremy Tirrell
Office: MO 150
Office Hours: MWF 2:00-4:00 (and by appointment)


Overview:

Students in this course will explore how digital technology shapes composing practices through critical engagement with new media formats. Students will have the opportunity to use a variety of software applications such as Facebook, Twitter, and Google Docs to analyze and produce multimedia works including interactive maps and online community advocacy networks. Much class interaction will take place through a companion website that supplements class meetings with blog, comment, and wiki features. This course includes both individual and group projects, and some student work will take place in public online formats. Most reading materials will be provided online.

All class members are expected to treat each other with appropriate courtesy and decorum, and all coursework is expected to be completed in a thorough, timely fashion. All students must read and understand the policies articulated in this syllabus and sign the course contract in oder to remain in the class.


Required Texts:



Course Policies:

Technology Expectations:

Routine work with technology is a component of this class. Students need not be technological experts to succeed in this course, but digital technology interaction is integral, and computer problems are not valid excuses for incomplete work. Practice the core principle of digital data work: redundant backup. Digital technology will fail you; be prepared for that eventuality.

Laptops may be used in the classroom, but please do not answer cell phone calls in class or send texts. Phones should have their ringers turned off, and if a student must take a call, he or she should exit the classroom before doing so. This course takes place in a computer classroom, and because of the nature of this course, you may check Facebook and other sites during class (in fact, I'll be making you do this, which will take the fun out of it). However, all students are expected to contribute to the ongoing maintenance of the course, so their primary focus should be on immediate classroom interactions.


Availability of Online Material:

Because of the nature of the course, some material posted to this website will be publicly accessible through the Web. (A student's grades and personal information will not be shared publicly, but students may opt to have their grades accessible privately online.) Additionally, any material posted to the course website may be used anonymously for teaching or published research purposes. For these reasons, students are encouraged to select usernames that are different from their real names.


Collaborative Work:

Because one of the most significant features of recent digital technology is its social aspect, teamwork and group projects are required elements of the course. Student teammates are responsible for updating each another and me about project development and progress. In addition, student teams also are responsible for negotiating all aspects of their work, including planning, drafting, revising, file managing, scheduling, and leading workshops and presentations. When a group project is assigned, students will complete activities that foster successful collaboration. After conclusion of group projects, individuals will complete forms to assess the contributions of group members and the global performance of the team.


Attendance and Punctuality:

Because this is a workshop and discussion-driven class, class attendance is crucial. Role is taken shortly after class begins. If a student is not present when role is taken, he or she will be counted absent. If there are extraordinary circumstances that will prevent a student from attending class, he or she must contact the instructor beforehand. There is no separate attendance component of the course grade, but any student that misses more than six class meetings will fail the course automatically. Additionally, any work missed because of an absence cannot be made up. This includes project assignments. The class abides by the maxim that all members of the class should show respect to one another by meeting at designated times and places prepared to work.


Late Work:

Late work is not accepted.


Grading:

This courses uses the plus/minus grading system. Pluses/minuses will appear on coursework feedback and final grade reports. The scoring breakdown is as follows:

Grade Components:
Engagement Assignments = 25%
Local Mapping Project = 25%
Online Community Advocacy Project = 25%
Podcast/Vodcast Project = 25%

Engagement assignments include all the work necessary for the progress of the course, such as in-class activities, out of class short assignments, reading responses, blog posts, comments, etc. Most of these assignments are worth two points each. Students must produce professional, thorough, insightful work to receive full credit on engagement assignments. The final engagement assignment grade is a cumulative score based upon how many points a student gained against how many were possible for the semester.

All projects will go through a drafting and revision process before they are turned in for a grade. I will provide extensive feedback on project drafts, but comparatively less feedback on final versions. This is because the primary purpose of feedback is to improve student work rather than to explain why it earned a particular grade. Students are always welcome to visit office hours to discuss work at any stage, including after it has been graded.


Academic Honor Code:

UNCW students and instructors are expected to adhere to the guidelines set forth in the University Academic Honor Code. Students are expected to produce original work in this course. Collaboration and incorporation of external material and ideas into original work is of course acceptable and necessary, but all writers are ethically obliged to document external sources through appropriate citation practices. If you are uncertain if some element of your work constitutes plagiarism or another honor code violation, please speak with me. The point of any class is to educate, not to punish. Nevertheless, the consequences of honor code violations are appropriately dire. Please consult the "Academic Honor Code" information in the UNCW website and the Undergraduate Catalogue for more details.


Accommodation for Students with Disabilities

I and the university will make every effort to accommodate students with disabilities. If you require special accommodations, please feel free to see me privately during office hours to make arrangements or contact Disability Services directly. According to university policy, students must consult with Disability Services before classroom accommodations can be provided. Please make contact as soon as possible, as accommodations cannot be made retroactively.

Calendar

Follow the links at the bottom of this page for a weekly schedule of activities and assignments. Weeks are divided into Monday, Wednesday, and Friday class periods.

This course calendar is subject to change throughout the semester.

Week 1

Wednesday (1/6)

In Class:

For Next Time:



Friday (1/8)

Due Today:

In Class:

For Next Time:

Week 2

Monday (1/11)

Due Today:

In Class:

For Next Time:



Wednesday (1/13)

In Class:



Friday (1/15)

In Class:

  • Discuss taking digital photos and incorporating them into Google Maps
  • Finish Google Map Activity
  • Discuss Field Research Packet

For Next Time:

  • Field Research Packet due

Week 3

Monday (1/18)

No classes


Wednesday (1/20)

Due Today:

  • Field Research Packet

In Class:

  • Share Field Research Packets

For Next Time:



Friday (1/22)

Due Today:

In Class:

For Next Time:

Week 4

Monday (1/25)

Due Today:

  • Design Plan draft

In Class:

For Next Time:



Wednesday (1/27)

Due Today:

  • Design Plan

In Class:

  • Discuss presentations
  • Form presentation rubric

For Next Time:

  • Map draft due



Friday (1/29)

No classes

Week 5

Monday (2/1)

Due Today:

  • Map draft

In Class:

For Next Time:

  • Final Map presentations



Wednesday (2/3)

In Class:

  • Final Map presentations

For Next Time:

  • Final Map presentations



Friday (2/5)

In Class:

For Next Time:

  • Design Plan due
  • Final Map due
  • Postmortem due

Week 6

Monday (2/8)

Due Today:

  • Design Plan due
  • Final Map
  • Postmortem

In Class:

For Next Time:



Wednesday (2/10)

Due Today:

In Class:

For Next Time:



Friday (2/12)

Due Today:

In Class:

For Next Time:

Week 7

Monday (2/15)

Due Today:

In Class:

  • Sign up for topics
  • Team building activity



Wednesday (2/17)

In Class:

  • Sign up for Technology Seminar topics
  • Begin Design Plans

For Next Time:

  • Design Plan draft due (complete document emailed to Jeremy)



Friday (2/19)

Due Today:

  • Design Plan draft (complete document emailed to Jeremy)

In Class:

For Next Time:

  • Begin Technology Seminars

Week 8

Monday (2/22)

In Class:

  • Technology Seminar (YouTube, Twitter)


  • Wednesday (2/24)

    In Class:

    • Technology Seminar (Podcasts, Facebook)

    For Next Time:

    • Design Plan due



    Friday (2/26)

    Due Today:

    • Design Plan

    In Class:

    • Technology Seminar (iPhone apps)

Week 9

Monday (3/1)

In Class:

  • Develop Final Advocacy Materials
  • Develop Critical Resource Analyses

For Next Time:



Wednesday (3/3)

Due Today:

In Class:

  • Share Critical Resource Analyses



Friday (3/5)

In Class:

  • Work on Final Advocacy Materials and Presentation

For Next Time:

  • Final Advocacy Presentations

Week 10

Monday (3/8) - Friday (3/12)
Spring break: No Classes

Week 11

Monday (3/15)

In Class:

  • Final Advocacy Presentations



Wednesday (3/17)

In Class:

  • Final Advocacy Presentations

For Next Time:

  • Final Advocacy Materials due
  • Postmortem due (via email attachment)



Friday (3/19)

Due Today:

  • Final Advocacy Materials
  • Postmortem (via email attachment)

In Class:

For Next Time:

Week 12

Monday (3/22)

Due Today:

In Class:



Wednesday (3/24)

In Class:

  • Video production workshop



Friday (3/26)

In Class:

  • Audio production workshop

Week 13

Monday (3/29)

In Class:

  • Website production workshop



Wednesday (3/30)

In Class:

  • Website production workshop



Friday (4/2)

No class

Week 14

Monday (4/5)

In Class:

  • Bloggers lead class discussion on podcasts/vodcasts:
    • Ashley B.
    • Erin
    • Maria
    • Olivia



Wednesday (4/7)

In Class:

  • Bloggers lead class discussion on podcasts/vodcasts:
    • Rachel
    • Chase
    • Amber
    • Wes
    • Justin



Friday (4/9)

In Class:

  • Bloggers lead class discussion on podcasts/vodcasts:
    • Ashley L.
    • Claire
    • Allyson
    • Amanda
    • T.J.

Week 15

Monday (4/12)

In Class:

  • Bloggers lead class discussion on podcasts/vodcasts:
    • Amy
    • Linda
    • Bethany
    • Joey
    • Navid

For Next Time:

  • Design plan draft due



Wednesday (4/14)

Due Today:

  • Design plan draft

In Class:

  • Design plan draft workshop

For Next Time:

  • Podcast/Vodcast draft due



Friday (4/16)

Due Today:

  • Podcast/Vodcast draft

In Class:

  • Podcast/Vodcast draft workshop

For Next Time:

  • Website draft due

Week 16

Monday (4/19)

Due Today:

  • Website draft due

In Class:

  • Website draft workshop

For Next Time:

  • Individual Podcast/vodcast and corresponding website rubric due



Wednesday (4/21)

Due Today:

  • Individual Podcast/vodcast and corresponding website rubric

In Class:

  • Generate class Podcast/vodcast and corresponding website rubric
  • Final work time

For Next Time:

  • Design plan due
  • Podcast/vodcast and corresponding website due
  • Postmortem due



Friday (4/23)

Due Today:

  • Design plan
  • Podcast/vodcast and corresponding website
  • Postmortem

In Class:

  • Schedule exit interviews
  • Discuss Online Community Advocacy Results Presentation
  • Final work time

For Next Time:

  • Online Community Advocacy Results Presentations

Week 17

Monday (4/26)

In Class:

  • Online Community Advocacy Results Presentations



(Individual exit interviews for the remainder of the semester)

Projects

The links below provide details about each of the main course projects.

Local Mapping Project

Project Summary:

The Local Mapping Project asks students to communicate aspects of their local environments through the practice of online mapping. Technological geolocation has become a significant means to revisit our immediate spaces and explore how they connect with a shared history, culture, and landscape.

Each student will construct a Google Map about a single theme that identifies and describes at least five relevant sites using substantive text and images. Examples of similar maps include:

Many other examples may be found through Google Maps Mania, Mashable.com, and Programmable Web.

Topic choice is wide open. Topics need not be overly grandiose, but they should be interesting, useful, and productive for a specific audience. Consider local historical or cultural sites, campus areas, indigenous flora and fauna sites, health and sport sites, leisure spots, etc. Like all issues of design, topic choice should coordinate with the work's audience, context, purpose, medium, strategies, and arrangement. All maps will be built upon the Google Maps platform, and must incorporate text and images. Students will do readings and activities that will give them the knowledge and experience to produce such maps.


Project Sequence and Grading:

  1. Field Research Packet (10% of project grade)
    Each student will assemble a packet of field research about his or her chosen sites consisting of notes, photos, and commentary. The packet must be bound together in some way (folder, CD, binder clip, etc.) so that the material will stay together physically. The information in this research packet will be the raw material that students will incorporate into their Google Maps. Excellent Field Research Packets will contain productive information and insightful commentary, and will be logically arranged to be assessable to other people. Excellent Field Research Packets will be in a finished, polished format, including appropriate grammar and mechanics.



  2. Design Plan (10% of project grade)
    (Design Plan criteria are available here.)
    Each student will construct a design plan based on the rhetorical elements identified in Compose, Design, Advocate that articulates the map's goals and how it will accomplish them. Design plans help guide the design process, but they are not static recipes; they are evolving documents that shift to accommodate changes encountered during project development. Excellent design plans will account thoroughly for all of the rhetorical elements established in CDA and present a coherent narrative rather than a collection of disconnected parts. Excellent design plans also will reflect the corresponding map, and be in a finished, polished format incorporating appropriate grammar and mechanics.



  3. Final Map (60% of project grade)
    (The rubric created by the class is available here.)
    Each student will produce a Google Map that illuminates an aspect of the local area's history, culture, or landscape. Maps should identify and describe at least five significant sites in a chosen theme using substantive text and images. Excellent maps will explicate an interesting, productive subject through insightful, grammatical text and original, professional-grade images. Excellent maps will use icons (placemarks, lines, shapes) appropriately, and demonstrate significant student engagement.



  4. Final Map Presentation (10% of project grade)
    (The presentation criteria chosen by the class are available here.)
    Each student will present his or her map to the class, explaining how the map represents its subject. Map presentations will use Google Presentation and last approximately 5 minutes. Excellent map presentations will incorporate techniques discussed in class readings. Excellent map presentations will be on time, and be rehearsed and polished.



  5. Postmortem (10% of project grade)
    (The postmortem form is available here.)
    Each student will produce a reflective postmortem that provides insight into his or her design process. Excellent postmortems will account thoroughly for all sections of the postmortem form, thereby providing valuable information about project development, successes, challenges, and lessons learned. Excellent postmortems will be in a finished, polished format, including appropriate grammar and mechanics.

Online Community Advocacy Project

Project Summary:

The Online Community Advocacy Project asks students working in groups to produce a campaign to make a tangible, beneficial change in the local environment through online advocacy. The capacity of online networks and digital technologies to change social spaces is burgeoning, and (as we will see) has become a salient popular, commercial, and academic topic.

Groups will have the opportunity to incorporate multiple technologies into their advocacy campaign, including Twitter, Facebook, Google Docs, YouTube, blogs, RSS feeds, podcasts, iPhone and other smartphone apps, etc. Choice of technologies will be determined by groups based upon the rhetorical potentials of the situation, however at least three separate technological deployments are required. Advocacy topic choice is wide open. Topics need not be overly grandiose, but they should be interesting, useful, and productive for a specific group. Topics also should not replicate existing advocacy campaigns. If an existing campaign is in place, the group must find a way to extend it to a new audience, context, or purpose for the topic to be viable.

Project Sequence and Grading:

  1. Individual Topic Pitch (individual bonus points on project grade)
    Students will individually produce one-page pitches covering specific advocacy topics that provide a general overview of the proposed advocacy project's goals and how it will accomplish them. Pitches will be shared in class, and the class will vote on a limited number of topic pitches to pursue. Those whose pitches are selected will receive individual bonus points on the assignment. Excellent topic pitches will outline a workable, interesting advocacy topic, and provide a clear understanding of project goals and means.



  2. Design Plan (10% of project grade)
    (Design Plan criteria available here.)
    Once groups have formed, each will produce a design plan that explicates the goals of their chosen advocacy project and how it will accomplish them (this report will likely be based in part on the selected individual topic pitch). Essentially, this report uses rhetorical elements (audience, context, purpose, medium, strategies, arrangement) to establish how the group's online texts will accomplish their goals. Excellent design plans will account thoroughly for all of the rhetorical elements established in CDA and present a coherent narrative rather than a collection of disconnected parts. Excellent proposal reports also will reflect the components of the corresponding advocacy campaign, and be in a finished, polished format, including appropriate grammar and mechanics.



  3. Technology Seminar (10% of project grade)
    Each group will lead a seminar covering an technological service. The seminar should respond to the question: "how can we use this service to foster local community change?" Groups will select their own topic. Examples include:

    Twitter
    Facebook
    Google Docs
    YouTube
    • texting
    • blogs
    • RSS feeds
    • podcasts
    • iPhone and other smartphone apps
    • other (pending instructor approval)

    Seminars will last half the class period (~20 minutes), and should incorporate an interactive element, such as a group activity, a guided walk-through, or a quiz. All group members should participate in the seminar. Excellent technology seminars will provide useful information in an engaging and readily-comprehensible way. Excellent training seminars will involve all group members, be on time, and be rehearsed and polished.



  4. Critical Resource Analysis (10% of project grade)
    Each group will produce a short report discussing how one critical, book-length text might inform and shape our production of the Online Community Advocacy Project. Each book may be selected by only one group. Groups will select their own book. Examples include:

    Yochai Benkler, The Wealth of Networks
    Ori Brafman and Rod Beckstrom, The Starfish and the Spider
    Howard Rheingold, Smart Mobs
    Clay Shirky, Here Comes Everybody
    Bill Wasik, And Then There's This

    Each group's analysis should provide an overview of the work, but the main issue is how it can help us with this project. What applicable information, strategies, or techniques may be drawn from it? How does it change the way we view the topic? These short reports will be shared with the class. Excellent critical resource analyses will provide thorough, concise overviews of their corresponding works and insightful information about how they may might inform and shape our projects. Excellent critical resource analyses will be in a finished, polished format, including appropriate grammar and mechanics.



  5. Final Advocacy Materials (50% of project grade)
    The final advocacy materials include all of the works produced for the advocacy campaign, including Facebook groups, Twitter feeds, YouTube videos, etc. Although these materials are called "final," groups should think of them as the launchpad for the corresponding campaign rather than its end. Excellent materials will be thorough and appropriate to the goals and means defined in the corresponding design plan. Excellent materials will incorporate several technological services and media. Excellent materials will be polished and professional, incorporating engaging, grammatical text and original, professional-grade multimedia.



  6. Final Advocacy Presentation (10% of project grade)
    Each group will present its final advocacy materials to the class, explaining the campaign's goals and how they will be accomplished through the corresponding materials. Presentations will last approximately 10 minutes, but need not incorporate all group members. Excellent final advocacy presentations will incorporate techniques discussed in class readings, be on time, and be rehearsed and polished.



  7. Postmortem (10% of project grade, individual to each group member)
    (The postmortem form is available here.)
    Each student will produce a reflective postmortem that provides insight into the contributions of group members and the global performance of the team. Postmortems will be used to assign group members individual grades for this project component. Excellent postmortems will account thoroughly for all sections of the postmortem form, thereby providing valuable insight into project development, successes, challenges, and lessons learned. Excellent postmortems will be in a finished, polished format, including appropriate grammar and mechanics.



  8. Results Presentation (group bonus points)
    At the end of the semester, each group will deliver a final, 10 minute presentation discussing the outcomes of its advocacy campaign. The class will vote on the various campaigns' effectiveness, and bonus points will be awarded accordingly. Results presentations need not involve all group members. Excellent results presentations will highlight the successes of the corresponding advocacy campaign, be on time, and be rehearsed and polished.

Podcast/Vodcast Project

Project Summary:

The Podcast/Vodcast Project asks students to develop audio or video content and a corresponding website to deliver it. Podcasts and vodcasts (video podcasts) are relatively new formats, but already they cover a dizzying range of topics, and most are created by amateur enthusiasts. Something that effective podcasts and vodcasts have in common is that they communicate a specific topic to a specific audience in a specific context for a specific purpose.

Each student will create a complete podcast or vodcast including both an episode and a corresponding website venue. Students will analyze existing works to determine effective and ineffective features. Existing podcasts and vodcasts may be found through iTunes, Odeo, PodcastAlley, and other services.

Each student's final podcast or vodcast episode should be over 3 minutes in length and in an appropriate file format. The corresponding website should offer a properly formatted and functional rss feed to distribute the podcast or vodcast. Podcasts and vodcasts may include talk, music, interviews, sound effects, jingles, etc., but the majority of the content in each episode should be original. This means that students can't, for example, make an episode that only contains unoriginal music. Design plans and postmortems should be printed.


Project Sequence and Grading:

  1. Design Plan (20% of project grade)
    (Design Plan criteria available here.)
    Each student will construct a design plan based on the rhetorical elements identified in Compose, Design, Advocate (audience, context, purpose, medium, strategies, arrangement) that articulates the podcast's or vodcast's (and corresponding website's) goals and how it will accomplish them. Design plans help guide the design process, but they are not static recipes; they are evolving documents that shift to accommodate changes encountered during project development. Excellent design plans will account thoroughly for all of the rhetorical elements established in CDA and present a coherent narrative rather than a collection of disconnected parts. Excellent design plans also will reflect the corresponding podcast or vodcast, and be in a finished, polished format incorporating appropriate grammar and mechanics.



  2. Podcast/Vodcast and Corresponding Website (60% of project grade)
    (the rubric created by the class and the instructor is available here.)
    Each student will create a complete podcast or vodcast including one episode and a corresponding website. Each student's final podcast or vodcast episode should be over 3 minutes in length and in an appropriate file format. The corresponding website should offer a properly formatted and functional rss feed to distribute the podcast or vodcast. Podcasts and vodcasts may include talk, music, interviews, sound effects, jingles, etc., but the majority of the content in each episode should be original. Excellent podcasts/vodcasts and their corresponding websites should adhere to the principles of effective works analyzed by the class.



  3. Postmortem (20% of project grade)
    (The postmortem form is available here.)
    Each student will produce a reflective postmortem that provides insight into his or her design process. Excellent postmortems will account thoroughly for all sections of the postmortem form, thereby providing valuable insight into project development, successes, challenges, and lessons learned. Excellent postmortems will be written for a professional readership and be complete and polished, including appropriate grammar and mechanics.