Calendar

This course calendar is subject to change throughout the semester. White rows indicate online periods (Thursdays); light gray rows indicate in-class periods (Tuesdays). Unless otherwise indicated, agenda items scheduled for online periods are due before midnight of the same day.

Date	Due by 9:30 a.m.	Agenda
Aug. 22		• Watch course introduction video • Submit Personal Introduction Post
Aug. 27	• Print and sign course contract • Read The Essentials ch. 1 • Read Corporate Communication Project overview	• Complete Reading Quiz 1 • Introduce course/discuss Professional Writing • Introduce Corporate Communication Project • Complete crisis analysis activity
Aug. 29	• Watch upcoming assignments information video • Complete Intention Document • Read The Essentials ch. 2 • Read The Essentials ch. 3	• Complete Reading Response 1 • Complete Reading Response 2
Sept. 3		No class
Sept. 5		No class
Sept. 10	• Complete Crisis Analysis Report • Read The Essentials ch. 8	• Complete Reading Quiz 2 • Discuss professional ethics • Share Crisis Analysis Reports
Sept. 12	• Read The Purdue OWL's information about writing press releases • Read MediaCollege.com's information about formatting press releases • Read The Houston Chronicle's information about writing crisis press releases • Read Bizfluent's information about writing crisis press releases • Read GM's press release	• Complete press release activity
Sept. 17	• Submit draft Press Release	• Complete Press Release draft workshop • Generate Press Release rubric
Sept. 19	• Read The Essentials ch. 7 • Read all sections of The Purdue OWL's information about writing memos • Read a prospective GM internal memo	• Complete internal memo activity
Sept. 24	• Submit draft Internal Memo	• Complete Internal Memo draft workshop • Generate Internal Memo rubric
Sept. 26	• Read "Time for Your Business to Apologize on Video?" • Read "The Effective Video Apology 'DOs' and 'DON'Ts'" • Watch GM's video message	• Complete video message activity
Oct. 1	• Submit Video Message outline	• Generate Video Message rubric • Complete Video Message draft workshop
Oct. 3	• Read Instructions Project overview • Submit Intention Document • Read The Essentials ch. 10	• Complete Reading Response 3
Oct. 8	• Submit Press Release • Submit Internal Memo • Submit Video Message	• Discuss Materials Analysis • Discuss Postmortem • Introduce Instructions Project • Complete instructions activity
Oct. 10		No class
Oct. 15	• Submit Materials Analysis • Submit Postmortem	• Discuss Design Plan • Discuss Materials Analysis • Discuss Postmortem • Complete instructions exercise
Oct. 17	• Complete online survey • Read The Essentials ch. 5 • Read The Essentials ch. 6	• Complete Reading Response 4 • Complete Reading Response 5
Oct. 22	• Submit Design Plan	• Share Design Plans • Review usability testing • Generate Instructions rubric
Oct. 24	• Read The Essentials ch. 9	• Complete Reading Response 6
Oct. 29	• Read this information about usability testing • Submit and bring in Draft and Usability Test 1	• Complete usability testing workshop 1 • Speak with client
Oct. 31	• Submit Draft and Usability Test 2	• Complete usability testing workshop 2 (by the end of Friday, Nov. 1)
Nov. 5	• Submit Final Instruction Set (bring tangible works to class or submit electronic ones directly) • Submit Materials Analysis • Submit Postmortem	• Introduce Service Learning Project • Discuss Intention Document • Discuss Progress Reports • Form groups
Nov. 7	• Submit Intention Document • Read The Essentials ch. 11	• Complete Reading Response 7
Nov. 12	• Submit Progress Report 1	• Discuss Client Materials • Discuss Tool Workshop • Begin and share Gantt Chart • Develop project
Nov. 14	• Read The Essentials ch. 12	• Complete Reading Response 8
Nov. 19	• Submit Progress Report 2	• Discuss Client Report • Discuss Client Presentation • Tool Workshops • Volunteer group: Canva • Branding group: social media platforms
Nov. 21	• Read The Essentials ch. 4	• Complete Reading Response 9
Nov. 26	• Submit Progress Report 3	• Discuss Postmortem • Tool Workshops cont. • Student group: email • Submit draft Client Materials (one set per group)
Nov. 28		No class
Dec. 3	• Submit Progress Report 4	• Tool Workshops cont. • Revise Service Learning Project materials • Complete IDEA evaluations
Dec. 5		No class
Dec. 10 (8:00)	• Submit Client Materials • Submit Client Report	• Deliver Client Presentations • Student group—8:00 • Branding group—8:10 • Volunteer group—8:20 • Fundraising group—8:30 • Submit Postmortem (before midnight)