Submit your documents using the instructions on the Personal Brand Project page.
| Criterion |
Explanation |
Score (0–5) |
| Rhetorical Issues |
• Fits corresponding audience
• Fits corresponding physical and cultural contexts
• Fits corresponding purpose
• Fits aesthetic manifesto |
|
| Design Issues |
• Suitable for multiple context and formats
• Utilizes design principles effectively
• Is an original/memorable/clever concept
|
|
| Representation Issues |
• Clearly represents associated business |
|
| Formal Issues |
• Is grammatically accurate
• Avoids visible construction errors
• Avoids intellectual property (trademark, copyright) infringement
• Is submitted on time
• Is in correct format (.pdf)
• Displays correct file name structure |
|
Total: ___ / 20 |