Video Message features
- Starts with apology/claims responsibility
- Uses background audio effectively
- Creates a particular tone
- Delivery
- Explains what affected audience members should do (action prompt)
- Has an effective setting
- Speaker's appearance
- Speaker's Identification
- Assumes responsibility
- Language choice
- Sincerity
- Apology
- Body language
- Leaning
- Gestures
- Facial expression
- Use text to reiterate message
- Body control
- Avoid pauses in delivery
|
|