Internal Memo-20%
A message to the employees of the corporation addressing the incident that had occurred and offers solutions.
Recorded Message- 20%
A multimedia aspect that is made for customers to hear the companies’ apology.
Press Release-20%
A document directed from the company to mass media explaining the incident so the news agencies can’t twist it.
Points offered for well structured documents that are professional in presentation. The context of each document should be thorough, and directed at the specific audience that the document is meant for. For written documents few grammar mistakes should be present. For the multimedia component it should be articulate and attractive while adhering to the groups intended purpose. The tone of each document should be appropriate for the audience that it is directed towards. Each document should represent a corporation well in the presentation. If every component meets these guidelines they would receive full credit.