ENG 204-001

Design Plan #1

I. Statement of Purpose
1. To inform the audience on how to train a dog to walk on a leash with out it pulling you.
2. The audience will feel confident in walking their dog and have a better understanding on how their dog learns.
3. Dog training can be a grueling process. There is nothing like trying to take a nice relaxing walk after a day of work and having your dog walk you the entire way. By teaching yourself that a dog learns best by using positive reinforcement, it will make your life a lot easier and walks with your best friend will soon become an enjoyable part of your day!
4. The best possible outcome is that the owner will successfully train their dog how to walk on a leash.
5. The worst possible outcome is that the owner will not successfully train their dog how to walk on a leash.
6. Communication needs to be very organized and clear. The steps need to be simple and not too long so that the audience can read the next step quickly while training.

II. Audience
1. The audience can be anyone young or old, male or female. They could be knowledgeable about dog training or have no knowledge at all. The audience may not want to spend a lot of time on training and need something that will fit into their schedule. Some people may be very frustrated and looking for something that works.
2. The most important characteristics so far are that the instructions need to be simple, something that someone can fit into their schedule.

III. Context
1. The occasion of communication is anyone interested in training their dog to walk on a leash.
2. The place of communication will in the neighborhood, park, ect.

IV. Description of Overall Strategy
1. The audience will need to know some basics. What tools they will need in order for the training to work: 6 foot leash, pronged collar (explain how to adjust), & some tasty treats!
2. Step by step instructions on how to begin along with pictures.
3. Pictures will be taken of every step with the dog.

V. Choice of Medium
1. Online webpage with instructions and pictures
2. Printed handout with instructions and pictures
3. Video

VI. Ideas of Arrangement
1. Tools: needed: 6 foot leash, pronged collar, & tasty treats
2. How to adjust the collar
3. Important info before beginning:
-When your dog does what you want marks with “YES” then pause and reward with a treat. Dogs have 3-5 SECONDS to make an association between what is asked and the consequence. If you say “YES” and give a treat at the same time your dog will think he is being rewarded for taking the treat.
-When your dog DOES NOT do what you want, DO NOT SAY “NO”. Instead say “AHH-AHH” or IGNORE the behavior & DO NOT REWARD!
-Dogs learn BEST when using positive reinforcement!
-ONLY give your dog a treat when he does what is asked!
3. The Process:
-Directions are organized and clear.

VII. Testing Communication of Production
1. In order to make sure that the piece of communication is successful is by having a few friends/classmates try out the instructions to see if it makes sense.
2. To make sure the piece achieves what that statement of purpose is would be to have a friend with a dog try out the instructions and see if they can successfully train their dog to walk on a leash without pulling.
---------------------------------------------------------------------------------------------------
Design Process #2

I. Statement Purpose
1. To train a dog how to walk on a leash with out it pulling the client.
2. The audience will feel secure that the dog will not tip them over or pull them but to walk beside the wheel chair.
3. In order to ensure safety of the client the dog needs to be very well trained. Being that the clients are using wheel chairs it is important for the dog to understand he cannot pull the owner.
4. The best possible outcome is that the owner will successfully be able to take their dog on a walk without pulling.
5. The worst possible outcome is that the owner will not be able to get the dog to stop pulling during a walk.
6. Communication needs to be very clear and organized. Steps are intended for wheel chair clients. Larger print is also used incase of any eye sight difficulties.

II. Audience
1. The audience has limited mobility and is using wheel chairs. The audience may need larger print. Training a dog not to pull when walking is very important for a client in a wheel chair.
2. The most relevant characteristic is the importance of training for the wheel chair clientele.

III. Context
1. The occasion of communication is anyone who has limited mobility that is interested in training their dog.
2. The place of communication will be in the client’s environment (i.e. neighborhood, park, around town, and inside stores, ect.)

IV. Description of Overall Strategy
1. The audience will need to know what basic tools are used. 6 foot leash, pronged collar (explain how to adjust), and tasty treats!
2. Detailed, clear, and large instructions with visual aid. Pictures will be used of every step with the dog.

V. Choice of Medium
1. Choice of media could be online documents, brochure, a packet, or video
2. For this audience it would be easiest to make a brochure or packet so that it is portable.

VI. Ideas of Arrangement
1. Tools: needed: 6 foot leash, pronged collar, & tasty treats
2. How to adjust the collar-added in instructions
3. Important info before beginning:
-When your dog does what you want marks with “YES” then pause and reward with a treat. Dogs have 3-5 SECONDS to make an association between what is asked and the consequence. If you say “YES” and give a treat at the same time your dog will think he is being rewarded for taking the treat.
-When your dog DOES NOT do what you want, DO NOT SAY “NO”. Instead say “AHH-AHH” or IGNORE the behavior & DO NOT REWARD!
-Dogs learn BEST when using positive reinforcement!
-ONLY give your dog a treat when he does what is asked!
4. The Process:
5. -Directions are organized and clear.

VII. Testing in Communication of Production
1. In order to make sure the piece of communication is successful is by having a person in a wheel chair try out the directions to see if they are easy to use.
2. Another option would be to have fellow classmates or friends try the directions and to keep the client’s best interests in mind to see if the instructions are easy to use.