TealTV Materials

Currently TealTV is a news organization (but they are considering other kinds of programming). They want from us:

  • Three different posters (24" x 36")
    • Recruitment
      • audience: UNCW students who want real-world experience working in a television studio
        • Com majors?
        • Eng majors?
        • Film majors
        • Theater majors?
        • People who would benefit from networking
          • interacting with local TV stations
          • interacting with celebrities that come to campus
          • interacting with campus organizations
      • context:
        • physical
          • we may offer suggestions about deployment
            • Morton
            • Kenan
            • Fisher
            • The library
            • Chancellor's walk (can we put posters there?)
            • Wag
            • residence halls
      • strategies:
        • color design
        • Teal TV logo
        • Teal TV font
    • Advertisement
      • audience: potential viewers
        • mostly UNCW students
          • interested in campus events
          • students can have an impact on programming
          • students can be on it?
        • community members
      • context:
        • physical
          • live TV (on and off campus)
          • YouTube
      • strategies
        • How can you access TealTV?
        • Is there only news and sports content? (New president next semester--it's an idea but nothing definite)
    • Event Solicitation
      • audience:
        • student groups and organizations
        • local bands/musicians?
        • national figures?
      • strategies:
        • local bands can be on programs
      • context:
        • hung up physically?
        • linked online?

Course Information

Instructor Information