JetBlue Article
http://www.levick.com/resources/topics/issues/jet_blue.php
This article talks about the huge problem JetBlue had on Feb. 14th of this year and how its customers reacted. JetBlue had really good customer relations since it started its operations a few years ago, but after this its customers felt betrayed and, as the article states, as "hostages". The article also goes on on how the company managed to apologize after what happened and how they were offering refunds for the stranded customers. Then it talks about the 30 million dollar passenger bill of rights and what the package included. This article will help me in the corporate project since it talks about the problem and the actions the company took in order to get over the crisis. The article also talks about further initiatives JetBlue could take to further solve their problems, which is helpful as well.