Koppelman Work Blog 7
After going through the past 2 weeks and having 2 drafts on the brochures, I felt pretty confident in my group's work. We had received positive feedback from both our instructor and our peers and our major strength seemed to be our brochures "professionalism". Then the client comments came into play and I don't know how the rest of my group felt, but I was kind of let down by their comments. Some of the things they said, while not mean in any way, rubbed me the wrong way. The biggest thing was that they said our brochure was boring, BORING! I took the rest of that day off just to let things kind of sit for a minute and when I got back to work I had to decide between principles that I thought were good for buisness and what the client said. I do have a little confusion, at what point does "the client is always right" take a backseat to the buisness knowledge of what we are being "hired" to do. Maybe this situation is a little more cut-and-dried since we arent actually hired; but in the real world if a company hires a PR firm or advertising firm to do a job, they are relying on their knowledge. Then, if their requests directly counter what the firm knows to be good practice, what happens?