Group 3 Brochure Draft 1

mmwood's picture

Here are both the color and grayscale versions of the first draft of our brochure. Enjoy!

Comments

jtirrell's picture

Group 3 Brochure Draft 1

Overall, your brochures were a very good start. Specific feedback from me and CFRC is appended below.
  • The use of a consistent red and green color scheme is good.
  • The word "dispensed" in the front panel picture caption should be changed.
  • The text on the front panel of the grayscale version is difficult to read because of a lack of contrast between the tree background and the text.
  • The "Mission Statement" panel is good, but the contact information should also include the phone number: (765) 742-5046.
  • The line "Community & Family Resource Center" in the "Mission Statement" panel isn't the same darkness as the rest of the contact info in the grayscale version.
  • The line "Services that we hold" in the "Mission Statement" panel should be revised.
  • The tasks listed under "Volunteer Opportunities" and the choices on the volunteer form should be consistent.
  • The "Volunteer Opportunities" section needs to be streamlined. Remember your audience and medium. No one is going to read that much text on a pamphlet.
  • The check box symbol isn't correct on the volunteer form.
  • Instead of the small Christmas tree logo next to the return address, use the official CFRC Christmas Day Dinner logo (Santa with a turkey). The Big Christmas tree on the front panel is fine.
  • The "Christmas Day Dinner" section needs revision for clarity.
  • The figures in the picture caption and the "Christmas Day Dinner" section aren't consistent.
  • The statement that every person gets a coat in the "Christmas Day Dinner Section" should be changed. Coats are made available free of cost.