Christmas brochure: Overall on first impression of this brochure I thought that the layout looked good. The color was a bit much for my eyes but definitely has a lot of contrast between the colors of the text and the colors in the background. The TH said that contrast is a good way to get the readers attention. I would try to find an image of the Community and Family Resource Center that is a bit larger and doesn’t look distorted like the one in the Christmas brochure. The pictures on help break up the words and kept my interest but the brochure almost seemed to busy with pictures and color changes. I think that maybe you could limit the amount of color changes and the pictures would be just fine. Overall though you did an excellent job with this one using the colors of the season you are relating to! Once I looked at the black and white version I found it much easier to read because my eyes did not feel so busy looking and adjusting to all the colors. For suggestive comments I would recommend that you put the word ‘opportunities’ in the section about contacting them for volunteer opportunities on one line instead of hyphenating the word. Overall, you guys have done an excellent job and I think if you can fine tune your words and make the brochure not look so jam packed it will be excellent. Keep up the good work!
After reviewing your brochure I think your group did a good job. When you first look at it the color choice is the first think that strikes you. The red background is nice because of the season but the yellow lettering does not fit. It takes away from the Christmas feel, even though it is very legible, I would change the colors for your next draft. When I looked at the black and white one it was much easier on my eyes to read. You may want to try using a lighter background and darker lettering on the next draft. You also may want to keep the text boxes on the back the same color. Although alternating does create a cool effect I think that it is a little much in this circumstance.
I thought the rest of the brochure was very well thought out. The text inside described the program in detail and the volunteer form looks very good. I also liked the alignment of the pictures; they fit very well and complemented the text. I especially liked the third panel on the inside of the brochure, the alternating worked very well. The graphic images of Santa and the “Nice List” also were good additions to the brochure. The one picture I would change is the one on the bottom middle; it looks like it was smashed in there. You may want to consider revising this by adding more text at the end or changing the picture choice. Good luck on your next draft.
First of all I would like to explain what the brochure is trying to inform and convince me off. Since I’m not sure what is your project about I know it would be helpful for you to know what an outsider perceives from your work. You need this brochure to recruit volunteers to the Christmas dinner hosted by the Community & Family resource center. The information you included to attract the volunteers is an introduction to what the dinner means to society and what activities are included. Also, all the things and help needed so that people can start thinking with what they want to help. I really liked the way you selected the information you had to add in your brochure. It is very concise and doesn’t have boring information that drives attention away.
In the design, the thing I liked the most was the images. You used a very good variety of images that supported in the cause. It is very helpful to see how happy people spend their time when volunteering and helps in the decision to do it. The color of the brochure was very interesting for me since we used a white background and red seems completely the opposite. However, I did like the color since Christmas is all about red and green. Finally I would like to comment on the thing I liked the least and that is the font you used. I think that it is very simple, maybe too simple and takes formality away from the brochure. Maybe it would be better to change the type, reduce the size and try to fit words in the same sentence instead of using separating lines so it would look better. Apart from that small detail I really liked it.. Good job!
The front cover appears to be on the wrong side. Pamphlets open like a book.
The CFRC logo is pixilated.
Should "Bring out the inner Santa" be "Bring out your inner Santa"?
The heading "What is the CFRC?" should be revised. Something like "Who are CFRC," "What does CFRC do," or "What is CFRC" might be more effective.
Make sure that there aren't any hyphenated words in the pamphlet.
The description under "What is the CFRC" isn't really correct. CFRC is its own entity and isn't dependent on other agencies.
The mission statement isn't correct. Make sure that you are drawing it directly from CFRC.
It is difficult to read the green text on the red background.
Remove "age" from the volunteer form.
"The" inner Santa (instead of "your" inner santa) also appears on the volunteer form.
The list of tasks on the volunteer form should be parallel. Notice that some items are places, some are jobs, some are things. They all need to be the same kind of thing.
The paragraph at the bottom of the volunteer form can be removed.
There is unnecessary repetition in this sentence: "Santa visits the children, bringing gifts to children in need."
The first bullet item under "Why celebrate Christmas with your Community" should be removed.
The "Santa's Nice List" is a nice touch, but the list also needs to be parallel.
The section with pictures of volunteer opportunities is good, but the "Donate winter coats" option doesn't fit with the others and can be removed.
Comments
Comment
Christmas brochure: Overall on first impression of this brochure I thought that the layout looked good. The color was a bit much for my eyes but definitely has a lot of contrast between the colors of the text and the colors in the background. The TH said that contrast is a good way to get the readers attention. I would try to find an image of the Community and Family Resource Center that is a bit larger and doesn’t look distorted like the one in the Christmas brochure. The pictures on help break up the words and kept my interest but the brochure almost seemed to busy with pictures and color changes. I think that maybe you could limit the amount of color changes and the pictures would be just fine. Overall though you did an excellent job with this one using the colors of the season you are relating to! Once I looked at the black and white version I found it much easier to read because my eyes did not feel so busy looking and adjusting to all the colors. For suggestive comments I would recommend that you put the word ‘opportunities’ in the section about contacting them for volunteer opportunities on one line instead of hyphenating the word. Overall, you guys have done an excellent job and I think if you can fine tune your words and make the brochure not look so jam packed it will be excellent. Keep up the good work!
Brochure Comments
After reviewing your brochure I think your group did a good job. When you first look at it the color choice is the first think that strikes you. The red background is nice because of the season but the yellow lettering does not fit. It takes away from the Christmas feel, even though it is very legible, I would change the colors for your next draft. When I looked at the black and white one it was much easier on my eyes to read. You may want to try using a lighter background and darker lettering on the next draft. You also may want to keep the text boxes on the back the same color. Although alternating does create a cool effect I think that it is a little much in this circumstance.
I thought the rest of the brochure was very well thought out. The text inside described the program in detail and the volunteer form looks very good. I also liked the alignment of the pictures; they fit very well and complemented the text. I especially liked the third panel on the inside of the brochure, the alternating worked very well. The graphic images of Santa and the “Nice List” also were good additions to the brochure. The one picture I would change is the one on the bottom middle; it looks like it was smashed in there. You may want to consider revising this by adding more text at the end or changing the picture choice. Good luck on your next draft.
comment
First of all I would like to explain what the brochure is trying to inform and convince me off. Since I’m not sure what is your project about I know it would be helpful for you to know what an outsider perceives from your work. You need this brochure to recruit volunteers to the Christmas dinner hosted by the Community & Family resource center. The information you included to attract the volunteers is an introduction to what the dinner means to society and what activities are included. Also, all the things and help needed so that people can start thinking with what they want to help. I really liked the way you selected the information you had to add in your brochure. It is very concise and doesn’t have boring information that drives attention away.
In the design, the thing I liked the most was the images. You used a very good variety of images that supported in the cause. It is very helpful to see how happy people spend their time when volunteering and helps in the decision to do it. The color of the brochure was very interesting for me since we used a white background and red seems completely the opposite. However, I did like the color since Christmas is all about red and green. Finally I would like to comment on the thing I liked the least and that is the font you used. I think that it is very simple, maybe too simple and takes formality away from the brochure. Maybe it would be better to change the type, reduce the size and try to fit words in the same sentence instead of using separating lines so it would look better. Apart from that small detail I really liked it.. Good job!
Comments from CFRC
The following are comments from CFRC: