The Lehman Brothers crisis will be represented by the PR department releasing statements about all of the aspects of the crisis that will explain what happened, information about how this will affect customers who have money invested in LB, and a statement will be released concerning employees of LB.

On May 19, 2009, the Kentucky Fried Chicken Corporation was given an opportunity to promote our new Grilled Chicken line. We were delighted to find that thousands were happy to oblige by checking Oprah’s website for the coupon and come to our stores for the free chicken. Sadly we didn’t expect the outcome of the free chicken coupon and many of our stores had to temporarily close.

Draft Proposal Report

Purpose
To effectively explain how to throw a lacrosse ball to an older group just looking to have fun

Audience
This audience is not the same as my younger audience, because an older audience is not looking for a way to get ahead to get a better spot on the team, they are looking to learn how to play lacrosse for fun.

Context
I think that the context for this prompt might include a youtube video, to an instruction booklet. This instruction set would need to be simple and concise. An older audience may not be as technology savvy, so a youtube video might not be the best method.

My motivation for this project is to inform teenagers and matured women how to apply beauty products correctly to keep their skin healthy and acne free.

What do you hope your audience will do or feel or think after they have experienced

The communication you will produce?

I hope that the ladies will use my instructions and see how they can improve their appearance by applying beauty products correctly.

What would be the best possible outcome of the communication?

Purpose
To effectively explain how to throw a lacrosse ball to a young audience

Audience
I want to connect with a younger audience, specifically ones to decide that they want to play lacrosse and need someone to show them how to go from picking up a stick for the first time to actually being able to throw a ball around with someone. I think that my audience will most likely be 5th grade to high school kids.

Context

Purpose: to teach people how to cut their dog's nails
Audience: pet owners who are inexperience at cutting a dog's nails
Context: people will likely be in their homes; time of day is uncertain
Strategies: use of an authoritative tone, pictures
Medium: written instructions with pictures, video
Arrangement: chronological order, beginning with a list of necessary materials followed by numbered steps
Testing: give the instructions to several people who have never (or rarely) cut a dog's nails before and ask them to attempt to follow the instructions or read them over for clarity

How to make picture frames from old magazines

Purpose:

PURPOSE:
To effectively communicate how to use the BlackBerry Messenger application.

AUDIENCE:
Service provider employees who mus demonstrate to customers how to use the device.

CONTEXT:
Will be given instructions when either first entering the job or when first being introduced to the BlackBerry. Accessing instructions at the workplace.

STRATEGIES:
Given in a print-out format. Minimal images, have access to phone already. Average size font, more in depth details. Business-like format.

MEDIUM:
Print-out format, easy to distribute throughout the workplace.

ARRANGEMENT: